Australian Fitness and Sport Photographer - Stef King
Stef King is an Australian sports and fitness photographer with over 20 years’ experience creating dynamic, story-led imagery for athletes, fitness brands, and advertising campaigns. Working across Sydney, Melbourne, and Perth, Stef specialises in capturing strength, movement, and human performance with clarity and intent.
Her approach to sports photography and fitness advertising blends clean composition with an editorial sensibility, creating imagery that feels authentic, powerful, and emotionally grounded. Stef regularly collaborates with advertising agencies, art directors, and creative teams to deliver campaign-ready visuals that align with brand strategy while celebrating athleticism and resilience.
With extensive experience photographing professional athletes, emerging talent, and fitness personalities, Stef brings a calm, confident presence on set and a deep understanding of how to direct movement, energy, and expression. Her work is well suited to sportswear campaigns, fitness branding, wellness advertising, and performance-led storytelling.
Based in Australia and available for commissions across Sydney, Melbourne, and Perth, Stef King works with brands and agencies seeking strong, considered sports imagery, creating visuals designed to connect, motivate, and endure.